2012 saw the introduction of our 1st Charm Necklace. And in fact, it wasn’t even for the line! Lindsay had made one for herself, wore it to an appointment, and it was ordered right off her neck. We knew we were on to something good. After several years of success at both wholesale and retail, we realized our customers were buying pretty much the same charm necklace season after season. While maybe good for our business, maybe not so good for theirs. And so the Charm Bar was born, as a means of still selling one of our favorite necklaces, involving our customers in the process and allowing them to update their charm necklaces seasonally. Until recently, it was only available in person. But that’s all changed! Now, you can create your Charm Necklace online at www.jewelrybybloom.com. To help things out, we’ve broken it down into 3 easy steps:

1. Pick your chain.
2. Pick your unique assortment of charms.
3. Wait impatiently for your new necklace to arrive in the mail.

How easy is that? So charm us! Show us how creative you are. Let’s get our charm on, Bloom Girls!