Sometimes, a jewelry trend comes around… and around, and around yet again… because there’s just something timeless about its appeal. Charm jewelry is exactly that kind of trend. Our grandmothers and mothers had charm bracelets in their time. Many of us remember wearing those brightly colored plastic charm necklaces in the ‘80s, or the more grown-up, gold-chain-based versions that surged in popularity in the ‘00s. 

Well, charms and charm jewelry came roaring back again in 2024, adorning the fashion-forward necks, wrists, belts, and purses of everyone from Gigi Hadid, Paris Hilton, Dua Lipa, and Olivia Rodrigo to runway models and social media influencers to enthusiastic legions on TikTok promoting #charmcore. And while Bloom’s Charm Bar has been around for years, we’re thrilled to help newcomers explore and embrace the timeless charm of charm jewelry.

What I love most about charm jewelry: No charm necklace or bracelet is exactly alike. At its core, charm jewelry is a celebration of what makes each of us unique, bringing together the colors, shapes, symbols, sayings, initials, birthstones, gemstones, shapes, and textures that speak to us. So, whether you’re shopping for a great holiday gift, birthday gift, or simply a gift for yourself, you’re in the right place. 

Bloom’s Fresh Picks for #NowTrending Jewelry Charms

Bloom’s Charm Bar offers no shortage of options and inspiration, and the spirit of charm jewelry is individualization. To get your creativity flowing, below are some of my favorite new Charm Bar additions from some of our recent and upcoming collections. Note that many of our charms can be finished in either 14k Gold Filled or Sterling Silver — your choice!I created two new charms as part of Bloom’s new Mystic Collection: The playful Mystic Linear Tassel Charm (pictured) and the more gemstone-forward, tassel-free Mystic Linear Charm. The 3.5”-long tassel charm is a seriously fun way to add a pop of color to any necklace.

I immediately added this gorgeous Malachite Helium Heart (pictured) to my own charm collection! The Malachite gemstone is polished to perfection to showcase the unique layering of each stone. If you’re looking for a celebration of Malachite in its more organic form, check out our Malachite Freeform Charm.

This enchanting White Druzy Tear Charm is edged in gold, finished with Bloom’s signature hand wrapping, and approximately 1” long, making it a great choice for a charm necklace. White Druzy is a form of Quartz said to promote balance, strength, clarity, and creativity.

If you’re looking for a truly upscale charm, our Diamond Baguette Linear Charm (pictured) is a real stunner. A studio favorite, the 1.5”-long charm’s combination of sparkling Baguette and Pave Diamonds elevate it to showstopper status. Check out the link below to see it paired with our Mystic Paperclip Duo Necklace.

Not ready for charms until you find yourself a great charm necklace to serve as a foundation? Start at the Charm Bar for a complete overview of our offerings, or head straight to the chain pages. With a range of chain styles (including some truly stunning rosary gemstone styles) in Sterling Silver and 14k Gold Filled, we’ve got allergy-free options for everyone!

Visit our Charm Bar and start creating your own charm fusion magic today!Want some help creating exactly the right charm combination? Bloom offers Personal Shopper services. Send us a message at sales@jewelrybybloom.com to learn more.